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General Marketing

Add Leads or Prospect RSS Feed to Microsoft Outlook

Yabber includes dozens of RSS feeds, such as those that show the various triggers that might be applied, SMS replies, and incoming leads and prospects. Most of these feeds won’t be used, but the prospects feed is one that provides the simplest means of prospect notifications. A lot of the time we use technology for the sake of it – RSS breaks through the noise and provides a clean, reliable, and pure notification experience. This video introduces the method used to add a Prospect (or any other) RSS feed to Microsoft Outlook.

General Marketing

Lender and Bank Archive Data Overview

In this video we’ll review the lender icons and lender product data on your website. Providing your website visitors with lender product data is an essential feature that attracts search traffic, engages clients, and converts extremely well. In some cases we’ve seen these pages – when crafted correctly – convert double-digit leads a day, so it’s a feature that needs to be used. The lender information integration is a funnel imperative and has a significant impact on your organic and paid traffic.

General Marketing

Website Favicons Introduction

The favicon is a small icon that identifies your website and brand by way of desktop shortcuts, the URL address bar, search results, and so on. Our internal website linking architecture will also apply a favicon to outgoing links – they’re used for a very large number of applications. This video provides a general overview of the Favicon module, and provides guidance on sending your first suite of icons to your website.

General Marketing

Website Links Overview

This video is an overview of the shortcode necessary to create trackable links on your website. It introduces some Yabber systems that respond at the user-level (based on link clicks, and about 100 other indicators) to craft out a higher-performing, and high-yield, user funnel experience. Outside the scope of this video, and leaning towards the conditional features, each link is assigned an interest type – or a term that helps Yabber resolve borrowing objective. While this interest may be assigned in the actual shortcode, it’s usually to assign this value in Yabber, and this is accomplished via the conditional module. Each link, and each page, is assigned an interest and this helps Yabber make informed funnel-based and course-correcting decisions.

General Marketing

Website Images Overview

In this video we’ll detail how to optimise image delivery on your website. The image shortcode we’re introducing isn’t something you have to use, but it is preferred, and any content delivered to your website via our article system or other types of automation, will use the method we’re about to describe. We’ll also briefly introduce the featured shortcode used under each post, and the caption shortcode.

General Marketing

Connecting a New Website to Yabber – Overview

This video provides an overview of the requirements when adding a new (additional) website to Yabber. Other videos should be referenced for a step-by-step and slower demonstration of the process.

General Marketing

Scrollable Website Block and Optional Checkbox Redirection

In this video we’ll detail how to use the Scrollable block and shortcode on your WordPress website. What is scrollable? Scrollable is simply a means of containing text into a small scrollable and fully customised container. There’s an optional checkbox option that, when checked, will redirect to the user to another page – useful for fact find reports, online applications, or any other type of condition where a user might be required to accept specific terms and conditions before they’re allowed to continue on a journey.

General Marketing

Content Block Reveal Feature

In this video we’ll detail how to use the ‘Reveal’ Elementor Block and shortcode on your WordPress website. The tool is very simple to use, so this video serves to demonstrate basic usage. What is Reveal? As shown on the screen, Reveal simply shows a block of content after clicking on a link, image, or some other object.

General Marketing

Deleting WordPress Website Cache

In this video we’ll detail how to use the Cache tool in Yabber. A large number of the modules on your website are cached for faster retrieval. Caching is normally applied to content that changes less frequently than once per day, but we also cache various other longer-term content blocks that aren’t associated with user-resolved conditional content. It should be noted that you’ll rarely find a need to use the tool the video describes.

General Marketing

Create Custom Website Login Screen

In this video we’ll show you how to personalise the login screen for your website. It’s a purely cosmetic feature and does nothing but assist with company branding. There are various login-related features you’ll want to review, such as the feature to lock all logins, disable users, and so on. All logins into your website are recorded, and action taken by that user is also recorded for auditing purposes.

General Marketing

Creating a Website Backup

This video will introduce the facility to create website backups in Yabber. Website backups are essential. If your website is compromised in any way, a full restore may be made to the last working version. Backups are created manually in Yabber by you, and the system periodically makes full backups, with database backups made every day.

General Marketing

Creating a Website Sitemap

This video details how to create sitemaps of various types in Yabber. Sitemap and broader SEO functionality is generally automated but you may recreate a sitemap at any time. The first time a sitemap is created it should be submitted to Google Search Console, Bing, and other search engines.