There's dozens of stats to support video as an effective marketing tool. Listed are just nine of them:
1. 65% of people use YouTube to help them solve a problem.
2. Social media posts with video have 48% more views.
3. Videos attract 300% more traffic and help to nurture leads.
4. Including a video on your landing page can boost your conversion rate by up to 80%.
5. Social video generates 1200% more shares than text and image content combined.
6. Video increases organic search traffic on a website by 157%.
7. Adding video to your emails can increase click rates by 300%.
8. On average, people spend 2.6x more time on pages with video than without.
And perhaps the most compelling reason:
9. A website is 53 times more likely to reach the front page of Google if it includes video.
Video is the kindle that'll keep your funnel on fire. If your competition is using video and you aren't, you're objectively placing yourself at a disadvantage.
Talk of video content is pointless without showcasing an agile framework that'll support your efforts. How does Yabber help?
1. We provide facilities to assign a video to virtually any page in a few seconds.
2. We provide a full-featured Video archive library on your website (why would you let YouTube own your content?)
3. We provide Instagram-based, Yabber, and Vista (Outlook calendar) social media sharing. This includes video.
Other video tools apply. In fact, there's over 30 of them.
Attached are a few crude screenshots of some of Yabber's video tools (we fully integrate with Google, Facebook, LinkedIn, YouTube, Wistia, and other platforms).
Talk is cheap. Results are better. Dare to compare. Then call us.