Note to clients. As part of a significant restructure of Yabber navigation we've updated the conditional content module. We'll update the plugin on Wednesday with a couple of new features.
Conditional content takes on many form, although the primary objective is to grease up the funnel, serve relevance to users, and improve upon conversions. The borrowing objectives of each user is resolved by various funnel and website interactions,and content is then served, and pathways are created, that are far more likely to engage.
