If I haven't provided enough evidence to the industry that exposes the clear and deliberate deception, malfeasance, non-compliance, baiting practices, and false advertising as introduced by the clueless pay-per-lead crowd, I'm not sure what else I can do.
Sure, brokers deserve better (and they should never pay to expose themselves to potential fines and litigation), but the broader industy also deserves better, and clients (above all else) should never ever be lied to, deceived, or baited into supplying personal details when that engagement is predicated on a lie. The numerous pieces of legislation and our best interest duty framework, exists for a reason -, it's not a work of fiction.
Legislation exists to protect consumers... yet I've now posted over 500 individual examples that demonstrates how the rights of consumers are consistently ignored (in many cases by higher-profile businesses). Does this questionable conduct reflect the practices employed by brokers once they're engaged in conversation? Do you continue lying to clients, or is the deception something that's selectively applied? Where's the line in the sand.
Compliance, integrity, and honesty isn't discriminately applied, and we can't turn turn a blind eye to the deliberate illegal advertising that's starting to shape the opinion of our industry. How can we allow this disguisting conduct to continue?
Any ACL holder or aggregator that doesn't police this kind of illegal activity probably needs to have its licencing questioned. Marketing compliance is no less important than any other legal obligation.
The pictured Shad is the same as always. This time there's 27 infractions deliberately Introduced that'll potentially put an end to your business.
The good news? I "conditionally qualify" to refinance my 1-million mortgage despite the fact it's secured by my 300k home (apparently they can beat my 2% rate).
Stop buying leads. Stop the finspam.
