This is just more of the same. Don't state that you'll qualify somebody if you don't or can't do so, and don't pretend to check lenders or compare products when nothing of the sort takes place. Certainly, don't lie in your privacy policy/disclaimer about the accuracy of your data, and don't deliberately and knowingly return false or fake results. It's against the law. It's disguisting.
On the basis of this quiz I match with multiple lenders despite my $5m loan size, $1000 yearly income, and bad credit. Awesome.
Buying leads is investing in BS simple as that.
After experiencing tech issues with Facebook's systems tonight (a 10-minute task wasn't accomplished in 2 hours), it's easy to understand why brokers buy leads... and that's why we now provide a product that provides those first 50 leads with a system that is owned by you forever.