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Shad of the Day, 6th February 2023

Shad of the Day, 6th February 2023. We looked at this experience in the past, although a former client of theirs had a customer make a formal complaint, so it’s worth revisiting. Created by a mob called ‘MakesCents’ (EMBR Group), the subscription funnel breaks a few big-ticket laws that will land your in a world of hurt. Of course, it’s

SMS Templates Added to the SMS Marketing Module

Note to clients. We’ve created a panel for SMS templates (in the SMS Marketing Module). They’ll eventually replace all modules that require the use of a ‘standard’ SMS (such as forms). The feature enables you to globally update specific text messages via the ‘Review’ panel.

Server Update and Migration

Important note to clients. The last of the website migrations to the new server will take place over the next few days. There will be slight disruptions but they will be minimal. It may be best not to update your site in any serious way until we’ve made contact with a migration time. Please call us if you have any

The 2021 Death of Commbank’s Dollarmites

Dropped in 2021 in the bloody aftermath of the banking Royal Commission, the Dollarmites program was criticised for profiteering off children that were less likely to withdraw – essentially forcing a savings program onto those that wouldn’t otherwise engage in weekly banking – and creating a brand loyalty that often compromised choice (dominating the first account market gave the bank

Shad of the Day, 5th February 2023

Shad of the Day, 5th February 2023. We don’t really like calling out individual brokers, but in some cases, their early customer subscription experience provides a good example of digital mediocrity. Let’s talk about the 16 panels required to get a booking form. We know, categorically and with data to support the claim, that ‘qualifying’ a client by way of

Twitter Interruptions

Expect interruptions to Yabber’s Twitter integration for a short time. Twitter’s vague news doesn’t provide much detail, and even at this late stage, we’re unable to resolve a large amount of information. A short time back, Musk promised to consult via survey before any big changes… and then they dump this massive change with a week’s notice.

Commonwealth Bank Logo History

Do you remember the logo on your old Commonwealth Bank passbook? If you’re a vintage veteran of the Commonwealth Bank you’ll likely be most familiar with the yellow diamond design, but see if you recognise the branding from the pre-91 era. Commbank branding has seen two significant redesigns in its history. The first logo – introduced in 1911, and used

Australian Joint Stock Bank, Toowoomba, c1905

Australian Joint Stock Bank, Toowoomba, ca. 1905. TheAustralian Joint Stock Bankwas a bank in Australia. It operated from 1852 to 1910 (issuing its first banknotes in 1862). In 1910, AJSB became known as theAustralian Bank of Commerceand then was taken over by theBank of New South Wales (now Westpac) in 1931. .

The New Website Referral System is Pending

Note to clients. Further to a post yesterday, we’ve tidied up the new referral form a little and expect to push it in the next two days. It supports multiple custom fields with multiple referrals at the click of a button. The styles, colour, and text is all fully customisable. The system is, of course, fully integrated with Edge, and

Shad of the Day, 2nd February 2023

Shad of the Day, 2nd February 2023. This ad comes to us by way of a fake brokerage run by a low-preforming group by the name of Rowdy Digital. Limited panels shown, but enough info is presented to indicate I wouldn’t qualify for a Blockbuster card (assuming the ‘quiz’ was served for a purpose other than charging more for leads).

Referral Form Feature Requests

Note to clients. We’re pushing a new referral form late today or early tomorrow. Fully integrated with Edge, the form packs a ton of features, and significant Yabber automation applies (emails, texts etc). A single referral form is initially shown, and an ‘Add’ and ‘Remove’.button allows your clients to add as many referrals as they choose. Before we go live,

Website CTA Module Updated in Yabber

Note to clients. As you’re aware, a bunch of your website’s front page blocks are defined in Yabber, and a different message or asset is assigned to each, with appropriate content rendering to each user on the basis of a resolved borrowing objective. Earlier today we applied the first of a few minor updates to these features, with the first