Just Some Shit Ads

RBA Cash Rate: 4.35% · 1AUD = 0.67 USD · Inflation: 4.1%

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Example Interest Rates: Home Loan Variable: 5.69% (5.89%*) • Home Loan Fixed: 5.39% (6.59%*) • Fixed: 5.39% (6.59%*) • Variable: 5.69% (5.89%*) • Investment IO: 5.69% (6.48%*) • Investment PI: 5.39% (6.59%*)

People actually pay for this BS. These ads literally came up within 30-seconds of each other (there's probably a ton more). The ads are 'probably' a mix of leadgen and purchased products - at this point I've lost the motivation to check. They're all trash.

All pictired ads are identical. In each case, the ad and backend 'features' could be built in about 90 seconds.

All pictured adverts are ridiculously low performing experiences... and brokers actually pay real money for this crap.

Commonality? The experience associated with each ad is non-compliant, and each has the potential to cost you your business. Each is a ticking compliance time-bomb.

Point of differentiation. Positioning. Branding. Creative. Amazing copy. Virality. Emotion. Personalisation. Marketing funnels. These things contribute towards good business and clients outcomes. These ads are just pure shit.

I'm disgusted. Brokers that subscribe to this nonsense should be utterly ashamed.

Aggregators need to stop this nonsense now. Your brokers are blatantly breaking the law... and they're usually paying somebody to help them do it.

Brokers that use this service are exposing their own business and your ACL/operation to millions in fines.

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General Enquires: 1300 235 433 • Support: (02) 8765 8887

The comparison rate is calculated on a secured loan of $150,000 with a term of 25 years with monthly principal and interest payments. WARNING: This comparison rate is true only for examples given and may not include all fees and charges. Different terms, fees or other loan amounts might result in a different comparison rate. Important Information: Applications are subject to credit approval. Full terms and conditions will be included in our loan offer. Fees and charges are payable. Interest rates are subject to change. Offer does not apply to internal refinances and is not transferable between loans. As this advice has been prepared without considering your objectives, financial situation or needs, you should consider its appropriateness to your circumstances before acting on the advice. [ Example Credit Guide Link ]

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