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If It Isn’t Branded, Don’t Share It

A broker shared a link to a PDF I thought was worth reading. The document, however, wasn't branded with his name, logo, web address, phone number, or anything else - it instead included a generic brand shared by a few hundred. I had my wife call the 1800 number and the call was referred to a *different* broker.

It shouldn't need to be said, but simply don't share CTA-based content unless it supports your own operation, and certainly don't pay for a managed service that sends enquires elsewhere. It's a deplorable practice. If you're paying for a managed service, it's expected that the product you're paying for will support your own business.

We will never share content of any type via our managed services unless it promotes you and your business directly. Videos, images, and PDF documents are *always* fully branded with *your* details in full.

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