This is a note for clients. We’ve added a ton of features to the website framework over the last few weeks – pictured is just a few of them. Far from exhaustive, the most recent update includes an autocomplete address form that immediately redirects to a full property page, the same for an emergency search engine, and a post-type based
I spent just four hours with a WA broker yesterday, and he shot what might be a record 30+ videos in that short time. Take after take was fluent, inspired, and without error – it was seriously impressive. I’m very clear with business owners – the video we shoot won’t have much of an impact on anything unless we do
During the week I spent a large part of every day running programs for a client in Edmondson Park. The area where I worked is close to the local YBR office, and you’ll note from the photo that the office has a fantastic location directly opposite the railway station. It’s street-level locations with tons of ‘static’ and foot traffic (like
Note to clients. On the back on the Streets API, and as another necessary measure before we introduce the Property Module and website widgets, we’ve added a single search form on your website that’ll search a single Aussie address and then immediately redirect you to a dedicated page with a ton of data specific to that location. The point of
Every now and again I feel the need to prove a point because there are still brokers and other businesses that are led to believe by the leadgen charlatans that investing in (what is usually non-compliant and/or illegal) pay-per-lead services is a good idea. Paid leadgen services might charge around $18-$20’000 for the pictured 148 leads, while our broker paid
The pictured YouTube channel was empty yesterday. Today, there’s nearly 50 videos with about a dozen more to come. The same videos (and extras) were split into about 200 snippets for social that might be used over 6 months. Time to create the library? One day. Immediate business impact? Zero. As I told James before, during, and after our shoot,
I’ve spent a few days over the last week visiting brokers and property professionals with no real purpose. Today, it was Camden’s turn. There’s a ton of aggregation management in the area so I suspected they had some sort of local presence or visibility, but I was entirely wrong. What started as an unplanned walk around Argyle/High St. turned into
Last Wednesday I spent most of the day with a relatively new broker that planned her first sessions sourcing and meeting potential referral partners. She found four accountants that she wanted to work with and we staggered the appointments through the day. We ran an internal program called ‘Saturn’ with results that exceeded any other single partner day I’ve had
A note for clients. This is a minor feature, and is one that has existed in our website framework for a long time, but it’s more relevant now as we start to expose additional partner and property features. Our address ‘suggestion’ autocomplete form is a plug-and-play feature. You simply assign an ID to a standard form text field and the
There’s a property module integrated with Yabber that we’ve used ourselves for some time, and the features will be enabled in a plugin update we’ll be pushing this month. First, why did we build a property module into a broker website? Apart from the obvious overlap with many brokers wearing many hats, the module is designed to support your property
Why did we add a malware/IP search engine to our mortgage broker website? It might seem out of place, but the focus of many of our articles sent to broker websites is orientated around identity protection, online scams, and digital safety, so the page is one that is (or will be) linked from these articles to further reinforce your expertise.
We had a brilliant broker come up from Melbourne today. Had a great day, and it didn’t hurt that he kept us laughing all day.
